Lucien Bowater
CEO, Olex.ai
Building a better future
Through top-tier tech
Our work
Tech expertise, with a human touch
Education & Research
AI
Startup
Challenge
Supporting a client in transforming a content-based EdTech product into an AI-driven solution
Solution
Identification of quick wins and implementation of a transition plan based on iterative changes. Tested and pivoted ideas as needed, and aligned leadership with technical teams. Focused on technical debt reduction, dropped unnecessary features, and integrated end-user feedback for continuous improvement.
Impact
The team quickly achieved product-market fit and launched new features monthly to enhance acquisition and retention. Won a British Educational Training and Technology (BETT) award in 2024 and two in 2025. Sales grew by 5x in one year, positioning the startup as a leader in the UK EdTech space.
What partners say about us
Adeboye Idowu
CEO, 3 Rings Capital
We worked with TG4 lab on building a solution for our payables finance initiative, and we couldn't be more satisfied with their expertise and delivery. It was a great experience as they demonstrated a deep understanding of the project requirements and offered simple suggestions to improve the solution. Looking forward to collaborating with them on future projects!
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